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Meta quietly launches an AI fashion app called Style Sketch

It highlights Meta's strategy of leveraging its existing social graph and user photo libraries to rapidly prototype and deploy niche consumer AI applications.

Meta has quietly launched Style Sketch, an AI-powered fashion app in Indonesia, Singapore, and Thailand on iOS and Android. The app integrates with Instagram and user photos to build a digital wardrobe, suggest outfits based on weather or travel itineraries, and provide virtual try-ons on personalized models. This launch is part of Meta's broader strategy to rapidly ship more experimental consumer AI apps.

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