Cuban: Facebook knowingly runs AI deepfake scam ads; docs say $16B fraud revenue
The prevalence of deepfake ads on major social networks highlights the growing financial toll of AI-enabled fraud and the misalignment between platform ad revenue and content moderation.
What happened
Billionaire investor Mark Cuban criticized Meta for allowing AI-generated deepfake ads of his likeness to defraud elderly Facebook users with fake medical cures. His comments accompany previously reported internal documents showing Meta expected roughly $16 billion in 2024 revenue from ads promoting scams and prohibited products.
Who it’s about
- Mark Cuban
- Meta
Source
More on safety
Get a brief picked for you
Sign in to follow topics and companies, save stories and search the archive.
Sign in